3 Steps to Grow Your Network on Facebook

Facebook Profile
Recognized as the top social networking site by Discovery News and connecting over 500 million people, Facebook is arguably the best online platform for you to grow your network. Amidst the millions, there’s plenty of opportunity for you to make connections that you can turn into real friendships.

Watch Mark Zuckerberg’s official announcement when Facebook reached 500 million users. In this quick video clip, he also introduces the Facebook Stories application, a venue for Facebook users to share about the impact Facebook has made on their lives. You may be inspired by how Facebook can foster real connections.

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Don’t forget to continue building relationships with your Facebook friends after you follow these three steps to grow your network on Facebook:

  1. Find People with Similar Interests
  2. Facebook groups and fan pages are some of the easiest places to grow your network. The people here already share similar interests by virtue of being part of the same group or fan club and they’re more likely to connect with you because there’s already an in-group feel. It’s best if you’ve first engaged in conversation with these people through the group or fan page before you send a friendship request.

    Friends of friends are also a huge source of potential contacts. If any of your friends share your articles or blog posts on their wall, keep an eye out for “Likes” or comments from their friends. You can also engage strangers in conversation through a friend’s update.

    Whether or not you have a specific field, I find that it’s always beneficial to connect with network marketers too. These are the people who are experts at connecting with others. Not only do they have tons of networking tips to share, but they also bring a wider network that you can possibly access.

    Don’t limit yourself to Facebook. Consider other online venues including blogs, forums and other social media outlets. Also think about the people you meet in person. Whenever you connect with new people, ask or find out if they have Facebook.

  3. Request Friendships The Right Way
  4. When you click “Add as friend” to request a friendship on Facebook, always click “Add a personal message…” You can find this link at the bottom-right section of the box that pops up. In this message, remind the person how you met or mention why you’re interested in connecting. If possible, try to compliment the person on something specific about his or her personality or work. In my request message, if the person seems like a blogger, I always try to extend the friendship further by asking if he or she has a blog I can support as well.

    On the rare occasion that there isn’t an option to add a personal message because of privacy settings, I avoid requesting the friendship unless I’m sure that the person will recognize me and my name. This is why it’s so important to have a consistent personal brand that includes implementing the same profile picture and name on all of your social media accounts and bylines.

  5. Always Be Polite
  6. Once you’re connected, don’t forget to show your gratitude by thanking the person and connecting with him or her further. This extra bit of politeness can also act as a memorable follow-up to the friendship request.

    Opt for leaving a personalized “Thank You” message on the person’s wall if the user allows other people to post on it. A public token of appreciation has a better chance of being noticed by your new contact because some people don’t check their messages often, if at all. Your network may also be interested in knowing that you’ve connected with this new person. On the other hand, if you only see wall updates from the user, this person may prefer to keep his or her wall clean and may delete outside posts. In this case, I usually send a quick “Thank You” message instead.

    Since you’re already looking at the person’s wall, see if you can add an extra expression of gratitude by interacting with one of the latest entries in the person’s feed. Answer a poll, “Like” an update or leave a comment on an update. Facebook is about interaction and people always appreciate when you take the time to engage with them.

What other tips can you share that helped you grow your network on Facebook?

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6 Comments

  1. Robyn Jackson
    Posted June 8, 2011 at 1:17 am | Permalink

    This was very enjoyable, with great tips. Thank you, I think I am actually going to put some of them to good use:)

  2. Ana
    Posted June 8, 2011 at 7:30 pm | Permalink

    Good work Sam, I’ve enjoyed your writing and i will use your tips…

  3. Posted June 9, 2011 at 3:51 am | Permalink

    Robyn, thank you so much for the kind comment! I’m so happy I could give you some ideas. =) Please let me know if you ever have any questions! =)

  4. Posted June 9, 2011 at 3:52 am | Permalink

    Ana, you’re the best! =) I had no idea you were reading — thank you so much! =)

  5. Posted June 9, 2011 at 6:52 pm | Permalink

    Awesome Sam. Will definitely be using these tips. Thank you!

  6. Posted June 10, 2011 at 2:43 am | Permalink

    Aw, thank you so much, Sandy! =) I’m so glad these tips could be helpful!! =)

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