
Tweet Informational interviews are a strategic way to gain an insider’s point of view on a certain career and to also build relationships in the field, especially if you’re thinking of switching careers. Prepare for your interview by researching the background of your interviewee and his or her business or organization. The most effective questions [...]









The Blog Commenting Guide for Your Career
Tweet Using blog commenting as part of your social media marketing strategy requires that you reframe blog commenting from “leaving comments on blogs” to “engaging others in conversation by thoughtfully responding to blog posts.” The difference is in the details. Rather than leave untargeted comments on random blogs, aim to build relationships by reading blog [...]